Saturday, April 3, 2004

This is a bad thing?

So there seems to be widespread agreement that what Google did by releasing news about G-Mail on April Fools Day was a stroke of PR genius (as well as a torpedo into the broad side of Yahoo).

A sign that I've long since lost my PR edge is that I first thought it was a joke and then advised the whole world against saying important things on the one day of the year when people are likely not to take what you say seriously.